Chip Chop!

Chip Chop!

We Made The Humble Canvas Tote Famous! We did, we really did.

Chip Chop! is a rapidly growing label that has made a big splash onto the Australian fashion scene since it's beginning in early 2006.

It is the brain child of designer, Hannah Chipkin and reflects her colourful, left of field perspective on all things big and small - making things that speak to like-minded people. 'It's all about meaningful nonsense. If you don't have something to say- say it well.'

After graduating from Visual Communications in Sydney, and Award School
(a competitive Advertising course specialising in Copy Writing and Art direction), Hannah decided to try her luck at starting something on her own.
'It was great- I had zero experience, no salary and no business plan. The only thing I had were ideas, a Mac and a water cooler.' With this heavy artillery, Hannah began to apply her flair and love for word and image onto any 'wearable' canvas. The result? Statement pieces that say things.

A delicate mix of thoughtful design, bold prints, romance, word play, and most importantly, a tight aesthetic, gives Chip Chop! its touch of magic. Best known for their off beat canvas totes, washed denim bags and iconic, well fitting cotton tees, Chip Chop! has gained its fair share of media attention, boutique interest and some very obsessed fans.

No bull Here!

Showcasing the finest designer labels from Australia and New Zealand, How Now Madam Cow is currently delivering to over 170 countries world wide. Get your orders in now for some of the most exciting products in the world of fashion.

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